BRANDING AND MARKETING CHALLENGE WITH IESE
Undertaken with the aim of developing communications, branding and marketing strategies within elBullifoundation’s overall concept, carried out jointly by a selection of MBA students and faculty from IESE, together with the team from elBullifoundation.
We set a challenge inviting the participation of two teams of students of varying nationalities to analyse the strategic areas of the foundation, with the aim of establishing a name for each area, encouraging the contribution of ideas regarding the recruitment of talent, the development of activities, and the general organisation of the future creative team.
Challenge with IESE
