NFTs ON THE THEORY OF CULINARY EVOLUTION

In 2022, Telefónica launched a collection of 114 NFTs inspired by a series of 114 unique drawings by Ferran Adrià that symbolise the history of culinary evolution. Each NFT represents an exclusive digital copy of each drawing, and is accompanied by a digital certificate of authenticity registered in Blockchain that authenticates and attributes ownership. NFTs are non-fungible tokens; that is to say, cryptographic assets that are certified as unique and unrepeatable.

The collection was created by Ferran Adrià in 2013 and has been exhibited in prestigious galleries and international art fairs such as New York, Miami, Madrid and Buenos Aires, etc. In the NFTs, Adrià develops the theory of culinary evolution, trying to capture the genealogy of the beginnings of gastronomy, and breaking with the usual story told about the beginnings of humanity.

The cost of each NFT is 0.1846 Ether, which is equivalent to approximately 500 euros. This collection is traded through the elBullifoundation website or directly on OpenSea, the most widely used marketplace for NFT exchange. All proceeds go to elBullifoundation, a foundation that helps to promote the gastronomic legacy of elBulli.